It's so iconic that it's the legendary skincare formula created in 1930 by Miss Arden to soothe and protect the skin. When it was launched, it became an instant success and, in fact, the Eight Hour brand continues its legacy to this day with declinations of other products. Its name comes from the power of hydration and protection of the skin for 8 hours, which has been clinically proven and tested by dermatologists. But it all started with a devoted client of Elizabeth Arden's who used the cream on her son's skinned knee and who, "eight hours later," got "magically" better.

Who can use it?

Virtually anyone can use this multi-purpose product in the situations described.

How to use?

The Eight Hour Cream Skin Protectant can be used in 8 ways:

• Hydrates the body: apply to the driest areas and also to the hands and feet for long-lasting hydration.
• Protects the skin: protects and soothes minor irritations caused by abrasions, minor burns, skinned knees, and insect bites.
• Smoothes dry hands: Moisturizing benefits breathe life into hands with a compromised skin barrier, such as in the case of excessively washed/disinfected hands.
• Soothes minor irritations: provides immediate and soothing relief to irritated skin.
• Brightens: provides a luminous glow to the cheekbones and can be used as a "highlighter" for a brightening/glossing effect on the skin.
• Helps in extreme weather situations: soothes the skin from the adverse effects of extreme weather, such as cold and wind.
• Moisturizes nails and cuticles: it is a great friend of manicure / pedicure with ultra-moisturizing powers for healthy-looking nails and cuticles.
• Helps tame hair and eyebrows: controls flyaways and leaves eyebrows looking perfect in the blink of an eye.

This lotion, with an extremely simple and effective formula, has been used for decades. And it's very versatile! It can be used as a moisturizing cream, as a moisturizing mask, as a makeup primer, as an after-sun moisturizing care and even as an after-shave care.

The components of Lait-Crème Embryolisse replenish the skin's lipids and repair it quickly. The nourishing ingredients are absorbed into the skin to restore barrier function, while smoothing out imperfections caused by skin dryness. That's why it's a favorite of many professional makeup artists, as the skin is perfectly hydrated and smooth, with the ideal finish for makeup application. It is one of the products that I always have at home, a true multipurpose and low cost!

Who can use it?

Any skin can use it and combination to dry skin will love it. Most likely it won't be the texture or produce the result that oily skin will like (but it will depend on personal preference). This Sensitive version is suitable for all ages and can be used on the face as well as the body, even on very sensitive skin and even on reactive skin and by babies.

How to use?

Lait-Crème Embryolisse Sensitive can be used as a moisturizing cream, as a moisturizing mask, as a makeup primer, as an after-sun moisturizing care and even as after-shave care. On a trip it can even be used as make-up remover milk!

At the heart of this serum duo is a technology called MolecuShift. This technology is totally innovative in anti-ageing cosmetics and allows for a real plumping effect! In fact, it harnesses more than ever the fabulous powers of hyaluronic acid and Shiseido's expertise in this area, and is the result of three years of research and three patents already applied for.

With this launch, Shiseido's research has met an enormous challenge, which is to guarantee the penetration into the skin of high molecular weight hyaluronic acid (which normally remains only on the surface of the skin), while maintaining its maximum moisturizing action, for a FILLING and smoothing effect.

This innovation is based on a two-stage strategy, which is why there are two serums:

• In the night serum - the one in the dark blue packaging - we find the high molecular weight hyaluronic acid compacted (using a Compactor) to allow it to penetrate the skin while preserving its molecular structure.
• The day serum - the one in the light blue packaging - achieves the feat of re-expanding the hyaluronic acid through an Expander to instantly fill and give volume to the skin from the inside. The effect? Rested features, plumped, filled and deeply hydrated skin.

Who can use it?

Virtually anyone can use this serum duo as it works on any skin type and at any age. It is an unscented serum duo without any irritating ingredients, so all skin types can use it at any time of the year: every day, in cycles throughout the year or on special days.

How to use?

This duo of serums can be applied daily or as a "flash treatment".

• At what point in the routine? Instead of a moisturizing serum.
• How? At night, apply the serum in the dark blue container immediately before your moisturizer.
• During the day, at least 6 hours after using the night serum, apply the day serum, the one in the light blue packaging, immediately before the moisturizing cream.
• This duo of serums can also be used on the eye contour.

The packaging dispenses the quantity for one application (1 pump equals 1 application), but a little less can be used depending on the area to be applied.